| 1. | Chaper3 , the analysis about the exterior affecting factors of advertising media mix
3 、广告媒体组合外生影响因素分析。 |
| 2. | Chaper2 , the analysis about the interior affecting factors of advertising media mix
2 、广告媒体组合内生影响因素分析。 |
| 3. | With the proper media mix , you can effectively reach your target audience
媒体组合若选用得宜，你的广告便能有效地影响目标大众。 |
| 4. | Chaper4 , the working model and the mathematical model optimizing advertising media mix
4 、优化广告媒体组合工作模型及数学模型。 |
| 5. | We discuss the best idea and media tactic from the originality and media . chapter three : real estate advertising effect evaluation
对房地产广告创意和媒体两大方面分别进行阐述，探讨最佳的创意诉求点，最优的媒体组合策略。 |
| 6. | First of all , no matter how capable multimedia can be , it is still a media that does not encompass the functionalities of all types of media
首先，多媒体无论其功能有多么强大，它也仅仅是一种，而非多种媒体组合而成的全能媒体。 |
| 7. | Finally , general conclusion has been made and indicates the problems which prevent the model development . the further research direction on advertising media mix has been put forward
最后，对全文进行了总结，提出了模型的一些局限之处，并对广告媒体组合的深度研究提出了个人看法。 |
| 8. | The studies analyze the importance of the optimal media mix in a cross - media campaign to achieve maximum advertising objectives such as brand awareness and purchase intent
这些研究分析了设置最佳媒体组合的重要性，它在跨媒体广告运动中能帮助最大化地实现广告目标，比如品牌认可或购买意向。 |
| 9. | During the experiment , the subjects were provided with multi - media aided classroom instruction , prior to and after which , both quantitative and qualitative analyses were made of the subjects " performance
实验期间，在试验班实施多种媒体组合教学，并在试验前后，对学生知识水平进行量化检测及定性分析。 |
| 10. | Based on the author ' s teaching practice and her limited reading of related literature , this article suggests that a combined use of different media is a most effective way of improving chemistry instruction in secondary schools
通过理论研究和实践探索，本文认为：利用多种媒体组合教学是有效优化中学化学课堂教学的重要举措之一。 |
