For example , valuable publicity for mudmee silk was generated by her majesty when she commissioned a wardrobe of the material specially designed by eric mortenson of the house of balmain . in popularizing the handicraftsand hence enhancing their marketabilityqueen sirikit has played as vital a role as in her primary efforts to initiate the various projects 例如,当她预订了一个用mudmee丝绸为材料由“ house of badmain ”公司的艾力克莫腾迅设计的衣橱的时候, mudmee丝绸极有价值的广告效应就产生了。